Senior Performance Marketing at almentor

• Create performance marketing campaigns on different online marketing channels ( e.g.: like Facebook and Google
• Set and regularly identify performance marketing parameters needed in order to optimize and modify marketing campaigns
• Implement the marketing brand and persona strategy and convert this plan into reality on various online platforms.
• Day-to-day management and modification of the performance marketing in order to increase the marketing campaign effectiveness
• Liaise with Content & Marketing team to produce designs and campaign content aligned with the performance marketing analysis.
• Ensure proper implementation of performance marketing process to achieve the target goals ( e.g.: more subscriptions, more app installs, more customer retention..etc….)
• Manage a across test and learn strategy traffic to drive insight into campaign traffic, brand and users needs
• Ensure continuous alignment with marketing team pre, during & post marketing campaign
• Drive the installation of the mentor App to drive engagement with users and customers

Job Requirements